fbpx

Case Study: Carl Lee and Legends Building Legends, South Charleston, West Virginia

Home/Caste Study/Case Study: Carl Lee and Legends Building Legends, South Charleston, West Virginia

Case Study: Carl Lee and Legends Building Legends, South Charleston, West Virginia

Case Studies

Carl Lee and Legends Building Legends, South Charleston, West Virginia

Carl Lee is a former South Charleston High School and Marshall University football standout who went on to play twelve years in the National Football League, earning All-Pro status and becoming one of the storied Minnesota Vikings franchise’s Top 50 Greatest Players. In the mind of many others, Carl was never even supposed to play football in college, let alone make it to the NFL. He has remained humble and hungry throughout his life, rising from meager beginnings to overcome obstacles and make it to the pinnacle of his sport. Though his work has taken him to many places, he has never forgotten his true home of South Charleston, West Virginia and Carl is driven to create an impactful legacy that will live on beyond his life and continue to change lives in communities just like his. He had a grand vision that needed structure and definition so that it could grow into the sustainable, impact-producing initiative that resided in his heart. Enter Jeremy Turner and EPIC Mission.

Carl and Jeremy were introduced via a mutual connection in early 2017 and the friendship and professional relationship bloomed from there. (Great example of the power of networking.) With immediate mutual trust and a shared belief that the future can be better than the present, Carl and Jeremy began meeting regularly to discuss various elements of Carl’s vision so that the framework could be designed with intentionality using current best practices from the worlds of innovation, entrepreneurship and social enterprise. Legends Building Legends sprung forth as a means to deliver on the vision of Carl and fellow West Virginia native, Marshall University standout and NFL star Randy Moss, who had by this time joined Carl in this endeavor. Jeremy and Carl have worked through designing the underlying business model, have worked to define programs and services that fill gaps and solve current community needs for a defined population and have worked extensively on the language used to describe LBL and all that the organization wishes to achieve. As with all growing early-stage organizations, the work with LBL is ongoing. The future is bright for Legends Building Legends and those the organization serves, and Jeremy remains excited to continue pouring into all that Carl envisions for his legacy.

Ready to Take it to the Next Step?

Click the button below to drop us a line.

Go to Top